
Marketing Blog for Yoga, Pilates and Wellness Businesses.
Welcome to the Santosha Marketing Blog – your go-to place for marketing tips tailored specifically for yoga teachers, Pilates instructors, and wellness professionals. Whether you're just starting out or looking to grow your local classes, you’ll find practical advice on SEO, website tweaks, email marketing, booking systems and more.
Like my content? You can now buy me a coffee!
•
Like my content? You can now buy me a coffee! •
If you have something specific like “flyers” use this search bar
Why Your Wellbeing Website Isn’t Appearing on Google (And How to Fix It)
Wondering why your wellbeing website isn’t appearing in Google search results? Learn the most common causes and the practical steps you can take to get found online.
Is the Yoga Market Saturated?
Is the yoga market saturated? Discover why demand in the UK is still strong, how to stand out with a unique voice, and practical tips for attracting students locally and online. I explore the stats, facts and figures to see what’s going on.
How AI Is Changing Google Search – and What Yoga Teachers Can Do About It
Discover how AI is changing Google search and what it means for yoga and wellness teachers. Learn how to optimise your yoga website to stay visible and attract local students.
Summer Marketing and Website Checklist for Yoga, Pilates and Wellness Teachers
Summer can be a quieter season for classes, perhaps you’re actively taking time off to be with loved ones or rest. Or… maybe you’re still consistently teaching, maybe you do beach or park classes and this is a buoyant time. Either way, I always recommend the summer period to get some tidy-up done for your business… you’ll be so grateful in September that you did this!
Here is a clear summer checklist to help yoga, Pilates and wellness teachers keep their online presence up to date and working effectively.
Yoga Teacher’s Guide to Saving Time with ChatGPT
If you’ve heard a lot about AI and ChatGPT but you’re not sure what using these tools really looks like for your yoga or pilates business, then this blog will help explain how you could save time, whilst retaining your unique voice!
Starting an Email Newsletter: A Guide for Yoga and Pilates Teachers
You’ve likely heard that email is a great way to connect with your students, share your offerings, and build a loyal community around your yoga or pilates business. If you’re a new teacher, (or maybe just one who’s been putting it off) the idea of setting up a newsletter might feel a bit overwhelming, but hopefully this blog will help you to feel more comfortable. Here’s everything you need to know to get started.
Should you use Google Ads as a Yoga Business or Pilates Teacher?
You have a yoga, pilates or wellness business. You want to attract more customers, so inevitably at some point you think, hmmmm I wonder if Google ads would be good for me. I’m going to be very open and honest with you, in most cases I encounter, I would say no, you should not run Google ads. Let me tell you why and talk you through my thought process as of course there are some exceptions.
10 Ways to Market Your Yoga Studio
If you own a yoga studio, or you’re a freelance teacher it can be challenging navigating how to get your name out there, and attract more customers, especially when you’re balancing so many plates! Marketing can feel like a daunting part of being an entrepreneur and it’s easy to feel overwhelmed. I hope reading this will give you some ideas and help you to feel like you’ve got this!
Here are 10 ways to market your yoga studio successfully:
Build Your Business
+
New Course
+
Build Your Business + New Course +
Whether you’ve just qualified, or you’ve been in business for a while but you lack the self-confidence or the technical know-how to grow the business you want - this course is for you. Over five modules, I breakdown what you need, in the best order, to transform your thinking and become a business owner.