Marketing Blog for Yoga, Pilates and Wellness Businesses.

This blog is home to many of the learnings I’ve had over the years running my yoga studio, and my marketing experience from big corporates to tiny startups.

In addition you’ll see flashes of The Calm Chronicles, a blog my Sister and I began a couple of years ago with the goal of making self-care and relaxation more accessible.

Crafting Effective Flyers for Yoga and Pilates Teachers: A Comprehensive Guide
Local Marketing Laura Hare Local Marketing Laura Hare

Crafting Effective Flyers for Yoga and Pilates Teachers: A Comprehensive Guide

Marketing is always changing. We often assume it’s all about online now… but is it? Are traditional methods like creating flyers still effective? As a marketing consultant specialising in yoga and pilates sectors, I think that flyers can be a fab way of building brand awareness in your local community, but it’s important you structure them as best you can.

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Your Local Marketing Checklist for Yoga, Pilates, Fitness and Wellbeing Businesses
Social Media, Local Marketing Laura Hare Social Media, Local Marketing Laura Hare

Your Local Marketing Checklist for Yoga, Pilates, Fitness and Wellbeing Businesses

When you sell a local service such as yoga classes, massages, osteopathy appointments, zumba… something that you want to deliver in person, not over zoom… understanding the best strategies for local marketing is of vital importance. I know it can seem a bit overwhelming and scary, but lots of these are not as tricky as you imagine and could make a big difference to your reach and how you can grow your business.

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10 Ways to Market Your Yoga Studio
Digital Marketing, Local Marketing Laura Hare Digital Marketing, Local Marketing Laura Hare

10 Ways to Market Your Yoga Studio

If you own a yoga studio, or you’re a freelance teacher it can be challenging navigating how to get your name out there, and attract more customers, especially when you’re balancing so many plates! Marketing can feel like a daunting part of being an entrepreneur and it’s easy to feel overwhelmed. I hope reading this will give you some ideas and help you to feel like you’ve got this!

Here are 10 ways to market your yoga studio successfully:

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3 Ways to Improve your Local Marketing 
Local Marketing Laura Hare Local Marketing Laura Hare

3 Ways to Improve your Local Marketing 

To improve your reach, it is absolutely essential that you are reaching a local audience with your website and marketing. It can be a nice little boost to hit social follower milestones, but you won’t have a profitable or sustainable business if you can’t reach local people consistently.

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