Building Your Brand
A practical, step by step course to help yoga, pilates & wellness teachers create a clear and confident brand that attracts the right students
If you’ve ever struggled to explain what makes you unique, felt unsure about your brand colours or visuals, or wanted your yoga business to feel more aligned, this course is for you.
Building Your Brand helps you get to the heart of who you are as a yoga teacher so you can communicate that with clarity and confidence. Before you worry about social media, websites, or content, you need strong roots. This course gives you exactly that
The mini course costs £115
What you’ll learn:
Module One. Your Brand Foundations
Discover what makes you unique as a yoga teacher and how to express that in a way that resonates with your ideal students.
You’ll learn how to:
Define who you are as a business and what sets you apart
Build a clear value proposition that attracts the right people
Identify and understand your target audience so you can market with confidence
Create the strong brand foundations that make all of your marketing easier
Think of this as the roots of your business. When your foundations are clear, everything else grows from there.
Module Two. Visual Branding Essentials
Create an identifiable and cohesive brand for your yoga business, even if you’re not a designer.
You’ll learn:
How to choose your brand colours and design assets using Canva
The essential brand elements you need (logo, business cards, photography and more)
Tips for choosing a business name that aligns with your message and values
How to bring your brand to life across your website, social media and printed materials
This part helps you make your brand feel polished, professional and unmistakably you.
What’s included
6 practical video lessons
6 resources and workbooks to guide your thinking and give you clarity
Actionable steps that are simple, grounded and created specifically for Yoga, Pilates & Wellbeing teachers
Lifetime access so you can revisit the content whenever your business evolves
Who this course is for
Building Your Brand is perfect for teachers who:
Want to feel more confident about their message and identity
Are starting out and need clear direction
Have been teaching for a while but feel their branding is inconsistent
Want to attract students who genuinely connect with their style and approach
Need help making their marketing feel easier and more aligned
Build Your Yoga or Pilates Brand
I’ve worked with over 100 yoga & pilates teachers, I’ve been yoga studio owner for 8 years, and a marketer for 13 years. What I’ve created here is the exact blueprint I wish I had when I started out.
You can expect clear, straightforward marketing, that starts with the foundations so you can build a healthy and sustainable business.
£115 for instant, lifetime access.
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Module 1: Defining Your Value & Vision
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Module 2: Building Your Brand
Clear, Practical Marketing for Yoga & Pilates Teachers
Imagine feeling the same confidence you have teaching a flow, when it comes to your marketing. Imagine knowing exactly what you’re doing and why… and not wasting money & time on tasks you hate!
I'll be guiding your through
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I'll be guiding your through +
Hi, I’m Laura – your marketing expert for all things yoga and Pilates.
I’ve worked with over 100 Yoga and Pilates teachers to help them grow confident, thriving businesses. With 14+ years in marketing, including running websites, events, and strategy for over 70 organisations – plus 8 years running a successful yoga studio with my mum and sister – I get the business side of teaching.
Through Santosha Marketing, I support yoga and Pilates teachers who feel overwhelmed by marketing. I’ll help you get clear, confident, and smart with your strategy – so you can focus on what you love and grow a business that truly supports you.
You don’t have to figure it all out alone. Let’s make marketing feel calm, clear, and actually doable.
What Other Yoga & Pilates Teachers Say About Marketing with Laura
Chiara | Pilates & Shiatsu Business Owner
“For me I cannot really separate myself from my business...so working with Laura feels a bit like therapy! Providing relief, support and clarity of vision. If you are a small business owner too, don't miss the chance to work with Laura. I feel grateful for having her by my side and I look forward to keep working with her.”
Rachel | Ahimsic Health
“Laura has helped me to gain clarity, vision and motivation with my yoga business. Laura is able to see the bigger picture for your business and get everything in order and organised in a way that makes it clear and easy to navigate for potential clients.”
Alissa | Move Yoga Studio
“Laura has been my saviour. As a small yoga studio owner who would rather teach yoga than run a business, Laura has very quickly helped me build a foundation for success. I am so grateful to have found her.”
Join the Branding Course for Teachers
My final chance to persuade you….You could still be guessing in six months, wondering, procrastinating, feeling despondent … or you could feel confident about who you are by this weekend.
Other resources you might be interested in
How to Write a Google Business Profile for Your Yoga Classes